When William Shakespeare wrote his soliloquy for Hamlet, ‘To be or not to be, that is the question’ he was comparing suicide to a little sleep; one of the most recognisable quotes of all time but few people read the play to the end in order to understand it’s meaning. A modern day cynic such as I would say ‘B2B or not to be – that is the question’… stick with me – if you are a manufacturer, distributor or wholesaler without a feature rich ecommerce platform and a good digital strategy in place to deal with the next wave of change, you could unwittingly be writing your own suicide note.
The old adage is “never go shopping on an empty stomach”, we’ve all made the mistake of filling the trollies with enough food to feed an army (whilst eating the chocolate bar on the way around and throwing the empty wrapper in the bin before getting home). This coupled with leaving the shopping list behind means we typically buy everything we didn’t need whilst returning without the ingredients for the home-made chilli we wanted to make.
It is often the case where you sit in meetings with someone’s glass half empty stating “it’s not possible” and “it’s far more complicated than that.” It is fair to assume that you wouldn’t expect a rocket scientist to deliver a baby, nor would you expect a midwife to launch a rocket into space so I often ask myself how do IT departments and marketing teams converge to work so collaboratively when their brains are wired differently?
Netalogue have won two new B2B Ecommerce deals based on the SAP Business One ERP platform with Hochiki, a leading manufacturer of fire detection equipment and Pedigree Wholesale, a distributor of pet food.
Netalogue are delighted to sponsor the Sage Summit being held on 5th & 6th April 2017 at ExCel, London.This is a great opportunity for manufacturers, distributors or wholesalers interested in Netalogue B2B ecommerce solutions to view a demonstration or learn from our B2B ecommerce experts.
The most successful B2B ecommerce webstores are equipping SME suppliers with the confidence and opportunity to win big contracts with FTSE 250 and Fortune 500 companies.
If you’re interested in finding out what big companies actually look for in a B2B ecommerce webstore, then download Netalogue’s 40 Point Checklist for B2B Ecommerce Selling to BIG Companies
I was really pleased this week to be asked if Netalogue would participate in a local STEM event, not knowing what STEM was I did a quick Google and determined that Netalogue was actually able to add a lot of value to the event, an event to encourage secondary school pupils to pursue careers in Science, Technology, Engineering and Mathematics. Probably not dissimilar to most professional IT companies we have typically recruited our team through the usual graduate trainee or professional recruitment channels but reflecting on this I realised that we had a growing number of key team members who had joined us after completing secondary school and not wishing to continue their education onto university.
Global competition and the sheer pace of disruptive change and conflict in B2B channels is intensifying. Traditional B2B companies need to catch-up quickly and being able to benefit from an excellent B2B ecommerce webstore which has all the latest cutting edge features will be strategically more important than anything in 2017.
To help, Netalogue have released a targeted summary of the Top 20 most essential B2B ecommerce features which manufacturers, distributors and wholesalers of all scales and in all sectors, need to be seriously considering in 2017.
Download 20 Essential B2B Ecommerce Features for 2017 click here